Dazzle
PL

prachi lata

UX/UI Designer

prachi lata

About

UX/UI Designer

Prachi Lata is an entry-level UX/UI Designer based in Asia/Kolkata, crafting thoughtful, scalable digital experiences across SaaS and E-commerce products. With a strong foundation in human-centered design, she blends user research, interaction design, and visual systems to translate complex problems into intuitive, accessible interfaces.

Prachi works end-to-end???from user interviews, surveys, and usability testing to information architecture, wireframing, and high-fidelity prototyping???using tools like Figma, FigJam, Framer, InVision, Lottie, and Spline. She is particularly skilled in building design systems, component libraries, and responsive UI aligned with WCAG accessibility standards and modern interaction patterns.

Her design philosophy is user-centered, data-informed, and inclusive, grounded in Design Thinking, Lean UX, and Agile workflows. She collaborates closely with product managers, engineers, and researchers to ensure design decisions drive both user value and business outcomes.

Prachi has contributed to student-led and early-stage startup projects, delivering measurable improvements in usability, clarity, and conversion through iterative design. She is open to full-time, in-office roles, and available to join within 2???4 weeks.

prachi lata is a ux/ui designer based in India on Dazzle.

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